2022 Peugeot 308 SW interior and exterior Walkaround PHEV with 37 miles of EV range | Mini Auto



Starting price: £20 759


In its own right, the PEUGEOT brand is proud to present the all-new PEUGEOT 308 SW. It has an expressive style with a strong profile and a sophisticated rear end. Efficient and ultra-modern without compromising on the essentials and client expectations in the compact real estate segment.



The new PEUGEOT 308 SW comes in a variety of engines, a rechargeable hybrid (HYBRID 225 e-EAT8, HYBRID 180 e-EAT8), a petrol version (PureTech 110 S&S BVM6, PureTech 130 S&S BVM6 and PureTech 130 S&S EAT8). and diesel versions (BlueHdi 130 S&S BVM6 and BlueHdi 130 S&S EAT8).


Depending on the country, the new PEUGEOT 308 SW can be purchased on the brand's online sales website, for a 100% digital purchasing experience, exchange, sponsorship and choice of delivery locations.


Market and customers


The new PEUGEOT 308 SW is part of the C segment of real estate, a market where PEUGEOT has enjoyed a lot of success over the years. Despite being directly challenged by SUVs, the segment has remained flat since 2010, demand in Europe remains strong and sales are forecast to be stable in the coming years.


The customer base who buys real estate cars is the youngest and most dynamic in the C segment and is very attached to this silhouette. Represented by active couples, with or without children, who use their vehicles intensively (they are the biggest drivers of the segment). They are very demanding and have a lot of expectations, such as style, ride and technology, without compromising on volume and roominess.


It is in this context that PEUGEOT 308 SW can meet all needs and customer groups (70% professional and 30% private) and is ready to acquire new customers. The new PEUGEOT 308 SW is positioned at the forefront with a concept based on the following key themes: design, efficiency, technology and modularity.


INTENSE


The challenge for the new PEUGEOT 308 SW in terms of styling is to provide character and desire, while also providing excellent load mass. As with the saloon, the shape of the structure has been optimized to design a very sloping roof and increase the area of ​​material available to shape the rear without affecting the interior space.


The new PEUGEOT 308 SW is a car with a strong personality that embodies the concept of style at the service of function. It is designed to draw and draw attention to an object whose primary goals are load, onboard space and practicality. The wheelbase is 55mm longer than the saloon version, adding to the slim profile and rear space.


As a result, the rear end of the new PEUGEOT 308 SW has the characteristic shape of the new PEUGEOT 308's side theme, sculpted in depth, creating a pronounced light intake that presses the vehicle into the ground, which is key to its posture.


The design of the side windows, which fall faster than the roof, creates a change in material (thicker body color), giving the new PEUGEOT 308 SW a particularly dynamic silhouette in its segment.


The rear end features the saloon's ultra-thin full LED lights, but without the black band linking them at the rear, the new PEUGEOT 308 SW is instead looking to increase the body count, especially on the rear hatch. , to reflect its extra volume and draw the eye to the extra space.


Like the saloon, the rear end is designed to optimize airflow for aerodynamic performance. The skirt is particularly impressive, as it acts as an extension of the lower part of the sidewalls like an aerodynamic deflector by disrupting the airflow coming from the doors.


At the front end, the new PEUGEOT 308 SW carries the new PEUGEOT brand emblem on the grille completely dedicated to it. Its presence is reinforced by the pattern of the grille gradually converging towards it.


A design and technological development, the radar for driver aids disappears behind the top of the car (radome technology uses indium compatible with radar waves), giving it a proud spot on the grille. heat. The number plate has been moved to the bottom of the front end.


The front headlights use LED technology from the first version. The headlights are sophisticated and sharp to contribute to the dynamism and identity of this new PEUGEOT 308 SW. They are elongated by fang-shaped daytime running lights on the front bumper. This light signature fits perfectly with the current PEUGEOT style, recognizable day and night.


In GT/GT Pack levels, the Full LED headlights become even thinner and become PEUGEOT Matrix LED Technology, providing greater efficiency and safety in everyday driving.


At the rear, the lights adopt fully LED technology that displays 3 swipes for a modern, brand-specific light signature.


The new PEUGEOT 308 SW will be available in seven colors:

Representative blue,

Elixir Red,

White pearl,

Banquise White,

Artense Grey,

Platinum Gray,

Perla Nera Black.

PERFECT FIT, naturally beautifully designed


The new PEUGEOT 308 SW is built on an expanded version of the EMP2 (Effective Modular Platform) multi-energy platform, allowing for multi-instance deployment. Two plug-in hybrid versions are available from launch.


The platform includes new structural elements, for greater efficiency, safer, fun and comfortable driving.


Compared to the saloon version, the new PEUGEOT 308 SW increases the wheelbase (+55 mm) to 2,732 m, with 129 mm of knee clearance in the 2nd row and maximizes the trunk volume.


The new PEUGEOT 308 SW is longer, lower and sleeker than the previous model:

length is now 4.64 m (+6 cm),

rails (identical): 1,559 mm / 1,553 mm

windshield tilt and move back,

20 mm lower, the current height is 1.44 m.

The rear overhang is 21cm longer than the saloon, meaning the rear end is perfectly balanced between:

a case that perfectly reflects the new design,

The trunk is deep and spacious.

The dimensions of the new PEUGEOT 308 SW perfectly meet the expectations of customers in the segment and allow it to offer one of the best shoes on the market, with a two-position floor (internal combustion engine) that ensures versatility practicality and modularity.


For internal combustion engines, the trunk under the parcel shelf has a volume of:

with the trunk floor in the lower position, 608 liters of water and a storage compartment with a compartment under the carpet.

The two-position deck provides storage space behind the seat backs.

To make it even more practical, the new PEUGEOT 308 SW has a 3-section (40/20/40) bench seat as standard. It is equipped with a system that folds the seats in an instant using two control buttons easily accessible from either side of the trunk.


This modular bench can be configured as follows, depending on what the customer requires:

the right backrest just folds down,

The center backrest folds down to reveal a long space for the skateboard.

left backrest and center folded down,

right back and center fold down

With all seat backs folded down, available volume, on an internal combustion engine, with the trunk floor in the lowered position, 1634 liters of water and under-carpet storage space.

With the bench folded down, you can load an object longer than 1.85 m.

To make this happen on a daily basis, the boot area is equipped with a 12V outlet on the right side of the trunk, LED lighting in the area, two grids for storage and a bag hook.

The trunk vent can be easily unlocked with one hand by pressing up on the center handle to roll up easily.

On an internal combustion engine, the starter vent can be stored under the carpet or under the floor in two positions.


Motorized boot lid to facilitate access if you have full hands, opens automatically:

by sweeping the foot under the bumper,

by pressing the button on the remote control key,

by pressing the outside control of the rear door,

by pressing the button on the control panel.

PERFECT FIT, effective


The new PEUGEOT 308 SW benefits from high-level aerodynamics, with a Cx of 0.277 and an SCx of 0.618 m². The styling of all body parts has been optimized (bumpers, rear quads, diffuser, body pillars, mirrors, underbody screens, etc.).


Tires on the new PEUGEOT 308 SW range in size from 16 to 18 inches, in the Class A and A+ classifications, providing better ride comfort without compromising the brand's claims for standard traction.


To improve vibration absorption, body rigidity is optimized by bonding the structural elements. More than ever, driving pleasure is in the very DNA of this new PEUGEOT 308 SW, with exemplary grip, class-leading ride comfort, superb handling and superb handling. in town with a turning radius between the curb of 10.68 m.


PERFECT FIT, a warm and comfortable atmosphere


The seats in the new PEUGEOT 308 SW were designed with good in mind and accentuated the quality of the materials used: stretchable canvas, technical mesh, alcantara, embossed leather and colored nappa leather.


On GT versions, a signature adamite thread runs through the seats, highlighting the instrument panel, door panels and dashboard foam pads.


The front seats have been awarded the AGR (Aktion für Gesunder Rücken) label, either as standard or as an option, rewarding both ergonomics and range of adjustments. They can also be electrically adjusted in 10 directions with two memory settings. The wrap-around front seats can also be fitted with an optional eight-pocket pneumatic massage system with several different programmes, as well as seat heating.


And don't forget about connectivity, with two USB C sockets (charge and charge / data) on the rear of the center console from the Allure level.


There are also technological changes to the different windows of the new PEUGEOT 308 SW:


a fully heated windshield,

increase window thickness in front and rear,

multi-layer audio side window in row 1 depending on version,

Frameless interior mirrors from Allure models onwards, including cyan LEDs on the hybrid, indicate to the outside world that the vehicle is traveling in zero-emissions mode.

The air conditioning system has been completely redesigned to improve thermal comfort for occupants, and second-row passengers have air vents behind the center console.


As for the interior air, the new PEUGEOT 308 SW is equipped with AQS (Air Quality System) that continuously monitors the quality of the air entering the passenger compartment and can manually activate the air recycling system. From the GT grade and up, this is complemented by Clean Cabin, an air handling system that helps filter out contaminant gases and particles. Air quality is displayed on the central touchscreen.


New TECHNO SPIRIT, PEUGEOT i-Cockpit®

PEUGEOT i-Cockpit® is part of the brand's DNA. With each generation, it becomes more refined and modern. This new PEUGEOT 308 SW marks a step forward in ergonomics, quality, design and technology with an all-new infotainment system, PEUGEOT i-Connect®.


The new compact steering wheel integrates sensors that detect the driver's grip on the steering wheel when using new driver aids.


Ergonomic and heated (optional), it includes all controls:

radio,

media,

Phone,

Driver assistance.

The digital handset is placed at eye level and includes a 10-inch digital display from the activity pack level. In GT, the handset is three-dimensional. The digital handset can be fully customized and personalized and has a number of display modes (TomTom Connected Navigation, Radio/Media, Driving Assist, Power Line, etc.) can be modified directly from the left panel.


The panel construction of the new PEUGEOT 308 SW is based on an "overhead wind" architecture that places ventilation holes directly in front of the occupants' heads. This is the optimal position for driver and passenger comfort.


This architecture means that the standard 10-inch central touchscreen, slightly lower than the digital instrument cluster, is positioned closer to the driver's hand by placing naturally in the middle of the vehicle's overall volume. dashboard.


From the Allure level onwards, the new PEUGEOT 308 SW introduces fully configurable i-switch buttons that replace the physical air-conditioning front panel. Positioned opposite the central screen, like an open book, they offer a unique aesthetic and technological level in their class.


Each i-toggle is a touch shortcut for air conditioning settings, telephony communications, radio stations, app launches, and more, all user-configurable.


The new PEUGEOT i-Cockpit® of the new PEUGEOT 308 SW retains the principle of the "driver-oriented" central display to optimize driving ergonomics, just enough so that passengers don't feel excluded. The same applies to the center console, which is intentionally opened towards the passenger. One of the goals of the interior design was to balance the space between the two front seats.


The design of the center console reflects the space-saving efficiency of the new compact air conditioning system. Its design brings together all of the car's dynamic controls in one dome on the driver's side:


a new compact control to select modes (Reverse, Neutral, Drive) and 2 buttons (Park and Manual) for the 8-speed automatic transmission,

Drive Mode selector, to select different modes (Electric, Hybrid, Eco, Normal and Sport) depending on the engine.

The dome of the center console extends to a dedicated slot for wireless phone charging. The rest of the dashboard is entirely dedicated to storage and practicality:


two large diameter cup holders,

two USB C sockets (charge and charge/data),

multiple compartments, up to 34 liters,

an armrest.

The new PEUGEOT 308 SW is becoming one of the new references in the segment.


Interior design emphasizes the diversity and richness of materials used. Mood LEDs (8 colors to choose from) are hidden behind the central display and glow over the main trim right down to the doorways, which, depending on trim level, can be foamed, with fabric, Alcantara® or real extruded aluminum parts.


TECHNO SPIRIT, PEUGEOT i-Connect and i-Connect Advanced


Depending on their skills and desires, the new infotainment system could offer people the best of the smartphone world and the best of the car world. Handy and seamless with everyday use, each driver (up to 8 profiles) can define and save their own display preferences, environments, and settings.


Mirroring is now wireless and can connect two phones via Bluetooth at the same time.

The 10-inch high-definition central display is fully and easily customizable, multi-window with widgets or shortcuts, very easy to use and responsive like a tablet.

The different menus can be easily swiped from left to right, up and down for notifications, or three-finger tap to bring up the app wall.

You can easily return to the main page by pressing the touch "Home" button, just like on a smartphone.

At the top of the screen, a permanent banner displays information about the outside temperature, air conditioning, location in the utility pages, connection data, notifications, and time.

Experience the complete technology with PEUGEOT i-Connect Advanced, equipped with the powerful and efficient TomTom connected navigation system. For optimal readability, the map is displayed on the entire 10-inch screen and is updated "over the air".

The "OK PEUGEOT" command adds safety and ease of use by using natural language speech recognition to provide access to all inquiries related to infotainment functions.

To assist in proper use and answer any questions, the system integrates documentation and on-board instructions.

Developed in partnership with Focal, a French brand specializing in audio, the new innovative FOCAL® Premium Hi-Fi system of the PEUGEOT 308 SW is the fruit of more than three years of co-design.


The FOCAL® Premium Hi-Fi system is made up of 10 speakers with exclusive patented technologies:


4 TNF aluminum inverted dome tweeters,

4 woofers/midrange with Polyglass cone and 165mm TMD (Mass Modulator) suspension,

1 Polyglass center channel,

1 Power Flower™ three-coil egg-shaped subwoofer.

They come with a new 12-way 690W amplifier (class D enhancement technology) and come complete with ARKAMYS digital audio processing.


The Peugeot and Focal teams worked together to define the individual placement of each speaker to give all passengers an enjoyable audio experience.


Onboard, the sound is stable and accurate, voices are clear and detailed, and the bass is deep and impactful.


TECHNO SPIRIT, driver assistance


On board the new PEUGEOT 308 SW, the latest generation of driver assistance completes the range of onboard technologies, at the brand's highest level of expertise.


Another step towards semi-autonomous driving is made possible with the Drive Assist 2.0 package (available later this year). It includes Adaptive Cruise Control with Stop and Go (EAT8 automatic transmission) and Lane Keeping Assist, and adds 3 new features available on dual track:


Semi-automatic lane change: suggests the driver overtake the vehicle ahead and back into their lane, from 70 km/h to 180 km/h.

Estimated speed recommendation: the system suggests to the driver whether to adjust his or her speed (accelerate or slow down) according to speed limit signs.

Adaptive speed on the corner: optimize the speed according to the curve of the curve, up to 180 km / h.

The new PEUGEOT 308 SW comes with new equipment as standard or as an option, worthy of higher segments:


Full weapon access with motorized starter cap,

Long range blind spot monitoring (75 meters),

Rear traffic alert (when reversing, warning of nearby danger),

New 180° high definition rear view camera with built-in cleaning nozzle,

360° parking assist with 4 cameras (front, rear and side),

Hands-free start access,

Fully defrost heated windshield and heated steering wheel,

Electronic call + emergency call with passenger information and lane guidance,

Mirror indicator when reverse gear is engaged.

Of course, the new PEUGEOT 308 SW still comes with a full range of driver aids, safety and comfort depending on the level:


Adaptive cruise control with Stop and Go (EAT8 automatic transmission) with adjustable inter-vehicle distance setting,

Adaptive cruise control with 30 km/h function in manual transmission with adjustable inter-car distance setpoint,

Automatic emergency braking (pedestrian and cyclist detection, day and night, from 7 km/h to 140 km/h depending on version) with collision warning,

Active lane departure warning with lane correction,

Driver Attention Alert, to detect driver vigilance during long driving periods and at speeds above 65 km/h, by analyzing micro-movements of the steering wheel

Automatic high beam switching,

Expanded ability to recognize traffic signs (stop, one-way, no overtaking, no overtaking sign, etc.),

Sunroof with velcro,

Perimeter, volume and clogging alarm,

Electric parking brake for all versions.


PERFECT FIT, engine


For gasoline engine, 3 cylinder, 1.2 liter capacity:


PureTech 110 S&S BVM6,

PureTech 130 S&S BVM6,

PureTech 130 S&S EAT8.

In Diesel engine, 4 cylinder, 1.5 liter capacity:


BlueHdi 130 S&S BVM6,

BlueHdi 130 S&S EAT8,

TCO (Total Cost of Ownership)


The aim is to provide a TCO or cost of use roughly equal to that of combustion and hybrid vehicles, taking into account all costs beyond simple financing costs. All of the following factors must be taken into account:


better residual value when resold on second hand market,

a wide range of financial incentives (eco-bonus, premiums, registration fees, aid to companies, insurance and tax deductions),

the maintenance cost is the same as the maintenance cost of a diesel engine (for 36 months and 90,000 km),

lower energy costs (up to 12% less than diesel for 36 months and 90,000 km).

The PEUGEOT . Ecosystem


To support its customers through the energy transition, the PEUGEOT brand offers a range of services based on several pillars.


PEUGEOT Easy-Charge or how to ensure access to different charging solutions for our customers:


A wide range of home or office charging solutions, through a variety of devices (reinforced plugs, wall boxes, smart wall boxes, etc.), diagnostics to evaluate electrical installations will be provided. and the best charging solution, as well as final installation through our recommended partners,

a public recharge offer via Free2Move, which guarantees access to a network of more than 220,000 charging points in Europe: selection of charging points by distance, speed and charging price.

PEUGEOT Easy Care or our way of reassuring our customers through the discovery process and allowing them to enjoy their vehicle with complete peace of mind:


new simulator and digital journey to help discover electric vehicles on the websites of the PEUGEOT brand,

roadside assistance and tuning service contracts, which can be included in a single financing package so they can use their vehicle with complete peace of mind

certificate of battery capacity when the vehicle is serviced, to make it easier to resell their vehicle by ensuring the capacity level of the vehicle's battery.

The battery is warranted for 8 years or 160,000 km at 70% charge capacity.

From the MyPeugeot® app on your smartphone or from the central display, you can:


In addition to comfort, this feature is also used when the vehicle is plugged in to start or schedule air conditioning (temperatures converge faster during the warm-up phase) and to achieve optimal battery temperatures. faster.

Check, schedule, start or delay charging.

Depending on the country of sale, through the "sales online" page, customers can buy new cars, trade-in used cars and finance new cars from their smartphone, tablet or PC. Each customer will have the freedom to choose free home delivery while respecting all safety standards.


PEUGEOT is asserting its personality and character with a new emblem and the new PEUGEOT 308 SW is the first car in the range to carry this emblem. A timeless symbol of French know-how and savoir-vivre, the brand is turning a new page in its history books that include current experiences and global quality experiences. The goal is to provide the customers of today and tomorrow with a brand that meets their requirements.


The first PEUGEOT 308 SW will be delivered in early 2022. It will be manufactured in France, at the Mulhouse site.


2022 Peugeot 308 SW interior and exterior Walkaround PHEV with 37 miles of EV range | Mini Auto 2022 Peugeot 308 SW interior and exterior Walkaround PHEV with 37 miles of EV range | Mini Auto Reviewed by News For You on June 23, 2021 Rating: 5

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